STAND OUT AND BE SEEN
Content Marketing is the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.
Increase your website’s ranking power while giving visitors valuable content.
WHY IS CONTENT MARKETING IMPORTANT?
Content marketing is a “soft sell” approach that is highly successful in attracting new customers because you are providing content that is interesting, educational and/or entertaining for them. No one wants to be “sold to”, therefore content marketing is the most comprehensive approach to sharing your brand voice and what you have to offer your customers.
CONTENT IS KING
It all starts with quality content that is diversified and updated frequently. This includes optimizing your website copy with SEO research keywords and providing content in a way that engages your visitors to want to learn (and buy) more! This is done by optimizing all pages of your site while keeping the language simple and easy to read.
We provide strategy, content development, blogging, brand amplification, and ongoing site analysis to help you stand out from your competition. Get found on search engines like Google, Bing, and Amazon for relevant searches with our SEO-infused content marketing services.
(B2B & B2C)
SITE AUDITS &
SEO & KEYWORD
WEB HOSTING &
We work with the end in mind; Your Customers. We focus on not only what you need to say, but how you can most effectively say it to attract the eyes and ears of your ideal client.
Our comprehensive process includes:
TARGET AUDIENCE & BUYER PERSONA
An in-depth meeting around the demographics of the audience we are trying to reach.
REVIEW & RESEARCH
We will review all business services/products and sales/service processes, and research how you can position your brand to stand out from your competition.
CREATE A STRATEGIC BRIEF
Includes review of how to leverage social media/content marketing and tactics to connect your audience with your brand and product/services.
IDEATION & CREATION
Move into brainstorming for multi-media creation options that match your objectives.
LAUNCH & MONITOR
Put your strategy into action and monitor results to adjust as needed, based on long-term content marketing strategy.
WHAT IS SEO COPYWRITING?
SEO stands for Search Engine Optimization and is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. A copywriter is a professional writer responsible for writing text (or copy) used in marketing and promotional materials. When a copywriter combines SEO research with copywriting services, the result is the most targeted and effective copy you can have for your content marketing needs.
Our professional SEO consulting services provides your business with keyword research and recommendations that is based on competitor analysis and proven keyword ranking results. Win the hearts and minds of your customers with blog articles focused on sharing valuable information they can use. Whether you are a banker, doctor, lawyer, or accountant, your knowledge and experience is valuable to all types of customers. People trust a business that is willing to share information that will help them or inspire them.